Invisible Gorilla

… so, remember that video with the moonwalking bear imploring us to look for bicycles? The book about the research that came from is coming out Tuesday…

Yes, it is spun ever so much like Malcolm Gladwell … I’m thinknig of trying to get a copy so’s I can have it on hand at teh RIde of Silence.  (No, bicycle safety is *not* a main theme of the book. However, unless I’m mistaken, the issues in it are a “main theme” of bicycle safety.)

One response to “Invisible Gorilla

  1. Oh, they wrote a book! Must read the book.

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